Category: Madness

MADNESS: Is Upsight A Genetic Mutation?

Earlier this year I stumbled across a phenomenon known as the ganzfeld effect. From Wikipedia: The ganzfeld effect (from German for “complete field”) or perceptual deprivation is a phenomenon of perception caused by exposure to an unstructured, uniform stimulation field. The effect is the result of the brain amplifying neural noise in order to look


My Upsight images come in three distinct types. The first is the primary or background image. This is very similar to when you rub a coin through a piece of paper and an outline of the image comes through with the rub. The primary images are always in the background of the two other images.


Let me give you an idea of what Upsight looks like, of the things that I see when I shift my attention to it. It appears to be a completely visual system. A layered network of always moving, never static, images. In fact, I use my eyes to focus on Upsight images the same way


Welcome to my new blog, “Madness, Math and Marketing.” This is my first original blog post in almost 6 years. That’s a long time between posts. My last blog post was sometime in December of 2011. It was on my old blog site The Matte Pad, which focused on the topic of legal marketing. The blog